Posts Tagged ‘southern’

Direct-mail chicken coupons from McDonald’s

Monday, June 2nd, 2008

Korean couponsIt used to be that finding coupons for McDonald’s was a rare instance in the Sunday paper or a local ad insert. Now the McMarketers seem to be taking a more proactive approach to discounts by mailing promo coupons straight to its desired demographics, and I couldn’t be happier.

I’ve already encountered no fewer than three mailings to Korean Americans — mostly in Korean — including coupons for free Southern Style Chicken Sandwiches and Biscuits, no purchase necessary. While I’ve personally been left out of the biscuit bonanza myself, it would make sense to assume that other ethnic groups were targeted by McDonald’s for their latest product offerings as well. It’s also good to know that friends and family are perfectly willing to donate their mailing-list prizes, even if the food items aren’t exactly best in class. (Free food is still free food.)

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Review: McDonald’s Southern Style Chicken Sandwich

Saturday, May 17th, 2008

Southern Style Chicken SandwichPrice: $2.89; paid – $1.39

Promotion: free chicken with drink-purchase deal

Location: 6900 N. Western, Chicago, IL 60645 (map); phone: (773) 274-6151

Rating: 2 out of 5 – forgettable

McDonald’s other all-white meat addition to its menu was supposed to be better than its crumbling biscuit counterpart (at least in my mind), but it managed to fall short while regularly listing for a dollar more than its breakfast-based brother. So how’d this somewhat larger sandwich manage that? Surprisingly, by not making itself more memorable with a crazy crumbly bun. The Southern Style Chicken Sandwich is simply bland and perfectly fits the description of forgettable.

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Review: McDonald’s Southern Style Chicken Biscuit

Thursday, May 15th, 2008

Southern Style Chicken BiscuitPrice: $1.89; paid – $1.39

Promotion: free chicken with drink-purchase deal

Availability: breakfast hours

Location: 6900 N. Western, Chicago, IL 60645 (map); phone: (773) 274-6151

Rating: 3 out of 5 – acceptable

My nearly all-McDonald’s day started off with a late breakfast of fountain drinks and a new breakfast offering called the Southern Style Chicken Biscuit, whose main claim to fame is the inclusion of all-white meat in a biscuit bun. Didn’t really expect a lot going in to this combo promo, but the chicken wasn’t half bad. What annoyed me was how crumbly the biscuit halves holding the chicken were; the edges kept falling to pieces on me.

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